-
What Gamification Tells us about Web Communication
- Author(s):
- MARK GOODMAN, DANAE CARLSON, LACI KYLES NICK GOODMAN
- Editor(s):
- Jyotirmaya Patnaik (see profile)
- Date:
- 2015
- Group(s):
- Communication Studies, Cultural Studies, Digital Humanists, Electronic Literature, Information Ecosystems
- Subject(s):
- Web site development, Communication, Journalism, Social media, Digital media
- Item Type:
- Article
- Tag(s):
- Gamification, Facebook, Silverpop, Bunchball, Web development, New media
- Permanent URL:
- http://dx.doi.org/10.17613/4kgy-h166
- Abstract:
- The games that have become a staple on Facebook provide lessons on how to make websites and Internet marketing more successful. We highlight these points that gamers have accomplished: Provide ideological agreement, Create a community, Provide a sense of control or autonomy, Create a way for people to communicate with each other, Recognize gender differences, Provide rewards, and Convince people to commit.
- Metadata:
- xml
- Published as:
- Journal article
- Status:
- Published
- Last Updated:
- 2 years ago
- License:
- All Rights Reserved
what-gamification-tells.pdf