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  • Trends and Impact of WhatsApp as a Mode of Communication among Abu Dhabi Students

    Author(s):
    AMMAARAH KOOTBODIEN, NUNNA VENKATA PRASAD MUHAMAD SHAM BIN SHAHKAT ALI
    Editor(s):
    Jyotirmaya Patnaik (see profile)
    Date:
    2018
    Group(s):
    Communication Studies, Cultural Studies, Digital Humanists, Feminist Humanities, Information Ecosystems
    Subject(s):
    Communication, Mass media, Social media, Digital communications, Digital media
    Item Type:
    Article
    Tag(s):
    : WhatsApp, interpersonal communication, medium, miscommunication, Kuwait University students, Digital communication
    Permanent URL:
    http://dx.doi.org/10.17613/n1v2-6764
    Abstract:
    Online communication platforms have enabled millions of users to easily communicate with one another. WhatsApp is one of the most popular communication platforms in the United Arab Emirates (UAE), especially among university students. To better understand the effectiveness of WhatsApp, this research examines the trends and impact of WhatsApp usage among undergraduate university students in Abu Dhabi. The study also investigates the use of emoji and text messages as a replacement to the interpersonal communication that conventionally occurs in the process of face-to-face interaction. By means of a survey, this study found that Abu Dhabi University students consider WhatsApp to be an effective interpersonal communication medium. Although miscommunications often occur while using WhatsApp, the perceptions of the respondents varied greatly due to their own experiences and feelings regarding its use.
    Metadata:
    xml
    Published as:
    Journal article     Show details
    Pub. DOI:
    10.15655/mw/2018/v9i2/49380
    Publisher:
    Media Watch
    Pub. Date:
    2018-5-11
    Journal:
    Media Watch
    Volume:
    9
    Issue:
    2
    Page Range:
    257 - 266
    ISSN:
    2249-8818,0976-0911
    Status:
    Published
    Last Updated:
    2 years ago
    License:
    All Rights Reserved

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