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• Branding Unity: Impact of Advertisements on Patriotism, Unity and Communal Harmony

  Author(s):

  JYOTI RAGHAVAN

  Editor(s):

  Jyotirmaya Patnaik (see profile)

  Date:

  2014

  Group(s):

  Communication Studies, Cultural Studies, Digital Humanists, Electronic Literature, Television Studies

  Subject(s):

  Advertising, Communication, Journalism, Mass media

  Item Type:

  Article

  Tag(s):

  Public service advertisements, corporate social responsibility, positioning, branding, Public culture

  Search term matches:

  Tag

  ... public service advertisements ...

  Full Text

  ... unity in commercials and public service advertisements. While these patriotic themes used ...

  
  

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