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  • Predicting Brand Switching from Local to Global Brands: The Role of Glocalization

    Author(s):
    Udara Rangana Jayathilaka (see profile)
    Date:
    2020
    Subject(s):
    International business enterprises
    Item Type:
    Abstract
    Tag(s):
    Brand switch, Glocalization, KNN, Logistic Regression, machine learning
    Search term matches:
    Title
    ... Predicting Brand Switching from Local to Global Brands: The Role of Glocalization ...
    Tag
    ... glocalization ...
    Full Text
    ... Predicting Brand Switching from Local to Global Brands: The Role of Glocalization Udara Rangana ...

  • Do Kentucky Kami Drink Bourbon? Exploring Parallel Glocalization in Global Shinto Offerings

    Author(s):
    Kaitlyn Ugoretz (see profile)
    Date:
    2022
    Subject(s):
    Religions, Asia, Ethnology, Globalization, Japanese--Religion
    Item Type:
    Article
    Tag(s):
    Digital religion, domestic altar, Glocalization, shinto, Asian religions, Ethnography, Japanese religions, Material religion
    Search term matches:
    Title
    ... Do Kentucky Kami Drink Bourbon? Exploring Parallel Glocalization in Global Shinto Offerings ...
    Tag
    ... glocalization ...
    Full Text
    ... Parallel Glocalization in Global Shinto Offerings. Religions 13: 257. https://doi.org/10.3390/ rel ...

  • Glocalization

    Author(s):
    Lavinia Disa Winona Araminta (see profile)
    Date:
    2012
    Subject(s):
    Consumer behavior--Social aspects
    Item Type:
    Article
    Tag(s):
    global-local dynamics, Glocalization, urban society, Consumer culture
    Search term matches:
    Title
    ... Glocalization ...
    Tag
    ... glocalization ...
    Full Text
    ... Glocalization Mahasiswa Fakultas Ilmu Pengetahuan Budaya UI Lavinia Disa Winona Araminta 62 ...

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